How to find the best deals during Amazon’s Prime Day sale

Amazon’s Prime Day is one of the biggest shopping events of the year, and the four-day sale for 2026 begins June 23rd at 3:01AM ET and ends at the same time on June 27th. It will grant Prime members access to some of the best prices of the year on Amazon devices, as well as those from Sony, Sonos, Bose, Anker, Apple, and other well-known (and lesser-known) brands we cover at The Verge . As always, you can count on us to publish only the best deals from Amazon — as well as any worthwhile ones featured at Walmart, Best Buy, Target, and other competing retailers. That said, if you want to be sure you catch any and all deals that are most important to you, we’ve compiled some helpful tools and advice. Below, we’ve spilled a few of our best deal-hunting tips, from how to use automated price trackers to the different ways you can set up your own personalized deal alerts. All of these methods and tools are free to use, and once you put in just a little bit of work, you can rest easy knowing that you don’t need to take much action until it comes time to make a purchase. Use a price-tracking tool or deal aggregator CamelCamelCamel’s extension helps you keep tabs on historical price trends with useful graphs like these. Image: CamelCamelCamel CamelCamelCamel tracks the price of every product sold on Amazon and can send you alerts only when they reach the price that’s right for you. Once a product reaches the desired price you’ve set (or goes below it), you’ll get an email about it. …