TikTok launches TikTok Pro Events, an app for cultural moments like the FIFA World Cup

TikTok announced on Wednesday that it’s launching a new standalone app in the U.S. dedicated to cultural milestones like the upcoming FIFA World Cup. The new app, called TikTok Pro Events, allows users to engage with other fans, explore trending videos, and access curated creator feeds. Users aged 18 and above can earn “Stars,” which can be redeemed for exclusive benefits, by completing fan-focused activities within the app, such as searching for trending hashtags, visiting the FIFA World Cup …