Spotify to adopt Apple’s new video podcast tech, offering creators easier cross-platform distribution

TechCrunch ·

Spotify to adopt Apple’s new video podcast tech, offering creators easier cross-platform distribution

Spotify announced on Thursday that it plans to embrace Apple’s HLS (HTTP Live Streaming) video technology, which Apple recently introduced on Apple Podcasts to enhance the video experience. …

Spotify announced on Thursday that it plans to embrace Apple’s HLS (HTTP Live Streaming) video technology, which Apple recently introduced on Apple Podcasts to enhance the video experience. The adoption means that Spotify-hosted shows will soon be able to distribute and monetize their video podcasts on Apple Podcasts, expanding creator reach without requiring any changes to their existing setups. …

Original source: TechCrunch