Amazon Prime Day 2026 is in June. Get a $150 Amazon gift card and extra rewards with the right credit card

For the first time in five years, Amazon's Prime Day sale will take place in June. The company evaluates Prime Day timing annually and felt that moving the event earlier in the summer was the best fit for customers this year, an Amazon spokesperson told CNBC Select. The 2025 sale was a record-setting one , with the online retailer seeing its highest sales to date. In 2026, consumers can expect sales across a range of categories, from electronics to household essentials — even fresh groceries. While the exact dates are still a well-kept secret, you can officially start planning so you'll be ready to snag the best deals. CNBC Select covers what you need to know ahead of the 2026 Prime Day sale and the rewards credit cards that can save you even more. When is Prime Day 2026? Amazon made its first official announcement about Prime Day 2026 at the end of April, stating that it would take place sometime in June 2026. The exact dates are still under wraps. While the company has previously shifted the dates of its Prime Day sale (the 2020 sale was moved to October and the 2021 sale shifted up to June), nine out of the 11 previous sales took place around the middle of July. CNBC Select will update this page with the latest information once dates are announced. The standard sale length over the last couple of years has been two days. But in 2025, Prime Day doubled in length, encompassing four days. …